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Hazel Chat

Your 24/7 enrollment specialist on every visitor.

Most childcare websites lose 9 in 10 visitors to a static "contact us" form. Hazel Chat actually talks to them — answers their real questions, and books the tour right inside the widget. Multilingual by default. One paste of one script.

Why directors pick Hazel Chat.

A real conversation, not a contact form.

Hazel answers in seconds, in your voice. 9 in 10 visitors leave silently — this is the one that talks back.

Tours booked inside the widget.

Visitors pick a real slot from your real calendar — without leaving the page or hitting your inbox.

Multilingual by default.

Spanish-, Mandarin-, Portuguese-speaking parents get answered in their language — mid-conversation, no toggle.

One paste of one script.

Drop a single line of code in your site. Hazel is live in minutes — already trained on your hours, programs, and policies.

A real conversation

Not a contact form. A conversation.

9 in 10 parents leave a static "Contact us" form blank. Hazel Chat actually answers their questions — in your center's voice, with your real policies — the moment they ask. No queue, no callback, no inbox black hole.

  • Answers in seconds, 24/7 — not "we'll get back to you in 2–3 business days"
  • Replies in your center's voice — warm, not chatbot-corporate
  • Handles the full top-of-funnel: availability, pricing, programs, hours, location
  • Every conversation logged with full transcript — in your CRM, automatically
Tours booked inside the widget

From "do you have spots?" to tour booked — without leaving the chat.

The biggest enrollment leak is the gap between "interested" and "scheduled." Hazel closes it inside the widget — parents pick a real slot from your real calendar, get a confirmation email + SMS, and you wake up to a booked tour.

  • Picks from your real availability — Google Calendar / Calendly / Hazel calendar
  • Confirmation email + SMS auto-sent the moment the slot is picked
  • Pre-tour reminders cut no-shows by 30–40%
  • Reschedules + cancellations also happen inside the widget — no inbox tag
Multilingual by default

Every family. Every language. No toggle.

Spanish-speaking parents shouldn't have to switch a dropdown. Hazel detects language from the first message and replies fluently — in 30+ languages, mid-conversation, with no setup. The same way a great front-desk person would.

  • 30+ languages out of the box — Spanish, Mandarin, Portuguese, French, Vietnamese, more
  • Auto-detected from the parent's first message — no toggle, no setup
  • Switches languages mid-conversation if the parent does
  • Transcripts saved with both the original + English translation for your team
Captures every visitor

Even the ones who'd never fill out a form.

Most visitors won't type their email into a static form. But they'll ask Hazel a question. By the time the conversation's a few messages in, Hazel has already learned what they need — and asked for the email naturally, when it makes sense.

  • Email + phone captured conversationally — not behind a wall
  • Asks for child name, age, start date naturally — over the course of the chat
  • Anonymous visitors still tracked — you see visitor → chat → lead → tour
  • 3–5× more leads than a static contact form on the same traffic
Trained on your center

Knows your hours, pricing, programs — and your policies.

During onboarding we pull your website, policies, programs, and pricing into Hazel's brain. The result: parents get the same answer they'd get from your best front-desk person on their best day — without anyone picking up the phone.

  • Pulls from your website, parent handbook, and program docs during setup
  • Per-center: hours, pricing, ratios, programs, accreditations, state licensing
  • One edit updates every chat — change pricing once, every visitor sees it
  • Knows what it doesn't know — never invents pricing or makes promises
Smart human handoff

Hazel knows when to get out of the way.

For the questions Hazel can't (or shouldn't) answer — financial aid, medical accommodations, specific staff questions — it loops in your director with a clean summary, the full transcript, and the parent's contact info. No "let me transfer you" hold music.

  • Auto-escalates sensitive topics: financial aid, medical, scholarships, specific staff
  • Director gets a 1-line summary + full transcript in Slack, email, or SMS
  • Parent is told plainly: "I'll have Maya follow up by tomorrow."
  • Set your own escalation rules — what to handle, what to pass on
CRM sync

Every chat lands in your pipeline. Automatically.

Every Hazel Chat conversation becomes a lead in your CRM — with the full transcript, the captured contact info, the tour status, and a score. Whether you use Hazel CRM, HubSpot, Salesforce, or your spreadsheet, the chat doesn't sit in some chatbot dashboard you'll never check.

  • Auto-creates leads in Hazel CRM, HubSpot, or Salesforce
  • Full chat transcript attached to the lead record — searchable
  • Tour bookings sync into your calendar with "Source: Chat" tagged
  • Lead score factors in chat intent + engagement depth — not just contact
The rest of Hazel

Chat is one piece. See the whole platform.

Integrates with the tools you already use
KidKare
HubSpot
Google Calendar
Salesforce
Calendly
Parachute
+ more
KidKare
HubSpot
Google Calendar
Salesforce
Calendly
Parachute
+ more
KidKare
HubSpot
Google Calendar
Salesforce
Calendly
Parachute
+ more

Childcare Software

Absences logged, attendance updated, meal counts synced — directly in your CMS. No double entry.

Calendar & CRM

Tours booked in Google Calendar or Calendly. Leads created in HubSpot or Salesforce. Automatically.

Parent Communication

Text confirmations sent after tour bookings, absence reports, and schedule changes. Parents stay informed.

Getting Started

Live in less than a week.

Sign up and get Hazel on autopilot.

We set up everything for you — personalizing your Hazel, connecting to your systems, onboarding your team, and helping you go live. You just show up.

Get Started

We learn your center

Share your website, parent handbook, programs, and pricing. We train Hazel on every question parents will ask.

We connect your calendar

Google Calendar, Calendly, or Hazel calendar — so visitors can pick a real tour slot from your real availability, inside the widget.

We tune Hazel's voice + escalation rules

We set the greeting, the tone, the questions Hazel handles, and the ones it routes straight to your director.

One paste of one script — and you're live

Drop a single line of code in your site (we'll help). Hazel is live on every page in minutes, every chat logged automatically.

Watch website visitors turn into tours

9-in-10 silent visitors become real conversations. Tours fill up, leads get captured, families enroll — and you'll wonder why your "contact us" form was ever the plan.

FAQ · Hazel Chat

Common questions, answered.

How does Hazel Chat install on our website?
One paste of one script. We give you a single line of JavaScript — drop it into your site (or your CMS like WordPress, Squarespace, Wix, Webflow) and Hazel goes live everywhere. Most centers are up in under 10 minutes.
Won't parents know they're talking to AI?
We're upfront — Hazel introduces herself by name and is clear she's an AI assistant. But she's trained on your center, your voice, and your real policies, so the conversation feels closer to a knowledgeable staff member than a generic chatbot. When parents want a human, Hazel hands off cleanly.
What if Hazel doesn't know the answer to something?
Hazel is trained to say "let me get someone from our team on that" rather than guess. She'll capture the question + the parent's contact info, route it to your director (Slack / email / SMS), and tell the parent when to expect a follow-up. We tune this together during onboarding.
Can we use Hazel Chat alongside our existing CRM or live-chat tool?
Yes. Hazel Chat syncs into HubSpot, Salesforce, or Hazel CRM out of the box — every chat creates a lead with the full transcript attached. If you already use a live-chat tool, Hazel can replace it (most centers do) or run alongside it for after-hours coverage.
What languages does Hazel Chat actually support?
30+ out of the box — Spanish, Mandarin, Cantonese, Portuguese, French, Vietnamese, Tagalog, Arabic, Korean, Russian, Polish, and more. Hazel detects the language from the parent's first message and replies fluently. If a parent switches languages mid-chat, Hazel follows.
How does tour booking against our calendar actually work?
We connect Hazel to Google Calendar, Calendly, or the Hazel calendar during onboarding. When a parent's ready to tour, Hazel offers your real open slots inside the widget — they pick one, and we instantly create the calendar event, send an email + SMS confirmation, and schedule the 24h reminder.

Ready to grow your centers
and give your team their time back?

15 minutes. No commitment. See exactly how Hazel Chat turns your website visitors into booked tours.